Investing locally is a great way to build a strong community. You live in your particular town, why not invest in it too? By supporting local businesses, you’re not only helping them – you’re helping your community stay strong. As an added bonus, every time you invest in a local business, you’re allowing an entrepreneur realize their dream of owning their own business. It’s a win win for everyone. The only problem is, unless you’re one of the top tier 2% of investors that securities regulators consider accredited, you may be told your investment options are limited. That’s not true. Here are the tools you need to invest local if you’re in the 98% of unaccredited investors.
- Invest In Yourself – The best rate of return happens when you invest not only locally but in yourself. Get rid of your credit card debt, buy a home, grow your own food, and generate your own heat and electricity with solar energy. You are your best local investment.
- Create Targeted CDs – Many banks and credit unions are wary of loaning small businesses money without the guarantee of full collateral. To invest local and help out small businesses, you can put your money into a special certificate of deposit that offers full collateral to local businesses. If your bank or credit union currently doesn’t offer this program, ask them to create it.
- Pre-purchase Good and Services – This is an approach that works well on crowd funding sites like Indiegogo and kickstarter. The business creates a page and usually a video explaining the product they are trying to create. You decide if you want to support them. The reward on your investment depends on the level of support you’ve given. By purchasing the goods or services before they’ve been produced, the business raises capital without all the sticky red tape. Type in your town’s name in the search box to find local campaigns to invest in.
- Form A Local Investment Club – If you find it difficult to get in to a more established investment fund because you’re an unaccredited investor, form an investment club! Gather community minded individuals together and form a club to pool your assets together. The more funds, the more you can do for your community and local businesses. A new option is participating in equity crowdfunding with a focus on your state or metro area.
- Put your money in local banks/credit unions – Forgot using big chain banks. If you are serious about investing local, you need to put all your checking, savings, credit cards, and loans in a local bank or credit union. Credit unions are responsible for 30% of small business loans to companies that may not get a big, chain bank to give them a second look. By moving your assets to a local bank or credit union, you are also showing your support to invest locally.
By investing locally, you’re sending a powerful message to the local, state, and national government. You’re saying ‘I care about Main Street – not Wall Street.’ Make your community special by supporting local businesses.